| Posted: |
14 Jan 2008 |
| Published: |
16 Jul 2007 |
| Format: |
PDF
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| Length: |
17
Page(s) |
| Type: |
White Paper |
| Language: |
English |
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ABSTRACT:
Enterprises are recognizing that the Web has become a primary avenue for interacting with customers and have been reinvesting in their Web initiatives - upgrading existing WCM systems or replacing custom-built systems. So information and knowledge management (I&KM) professionals in many of these enterprises - especially those supporting consumers in financial services, telecommunications, retail, media and entertainment, and the brand manufacturer industries - aren't just looking for systems to manage their Web content.
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AUTHORS:
Kyle McNabb
Stephen Powers
Matthew Brown
Erica Driver
Shelby Semmes
Diana Levitt
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BROWSE RELATED RESOURCES:
Channel Management | Digital Asset Management | Enterprise Content Management | J2EE | Marketing | Web Content Management |
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View All Resources
sponsored by Interwoven, Inc. |
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