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| When: |
Available On Demand |
| Format: |
Multimedia
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Webcast |
| Language: |
English |
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ABSTRACT:
Increasingly, consumers are turning to video-on-demand, mobile applications, IPTV, and other Internet-enabled technologies for content that interests them. Successful media and entertainment companies are taking advantage of this shift by delivering customized content to a broader audience over an ever-increasing number of devices. Join Vignette, Sun, and Ioko as we discuss how your organization can learn to manage, organize, recommend and deliver rich content in any form through multiple channels. You'll learn how to:
- Promote and present any type of content.
- Manage a wide variety of rich media and services, regardless of where the information is created or stored.
- Manage multiple size and device formats as one.
- Reuse and share Web assets across multiple sites and user experience channels such as PC, set-top box, mobile and thick client applications.
- Provide content that is relevant to your customers.
- Render personalized content to your customers at any time on any device, based on their preferences.
- Foster direct-to-consumer relationships. Use the Web to maximize your margins on licensed or for-pay content.
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BROWSE RELATED RESOURCES:
Customer Interaction Services | Customer Satisfaction | Web Authoring Tools | Web Content Management | Web Hosting | Web Services | Webcasts |
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View All Resources
sponsored by Sun Microsystems, Inc. |
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