Productivity Whitepapers & Webcasts from Aprimo, Inc.

Productivity sponsored by Aprimo, Inc.


Reports on Productivity published by Aprimo, Inc.

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	Streamlining Marketing Management and Processes, a Merrill Lynch Success Story sponsored by Aprimo, Inc. CASE STUDY - This 2002 case study details Merrill Lynch's GPC Marketing team that successfully implemented Aprimo's Planning & Financial Management solution to better manage their $100 million-plus marketing spend. Posted: June 24, 2008 \| Published: June 24, 2008 Topics: Banking Industry \| Financial Reporting \| Investments \| Marketing \| Marketing Information Systems \| Productivity \| Strategic Planning

	How to Improve Marketing Execution and Efficiency sponsored by Aprimo, Inc. WHITE PAPER - Aprimo, the recognized leader in Marketing Resource Management, now provides you with technology and expertise to help you improve the productivity of your entire marketing function. Posted: June 20, 2008 \| Published: November 1, 2007 Topics: CRM \| CRM Software \| Enterprise Resource Management \| Financial Management \| Marketing \| Productivity \| ROI \| Sales \| Sales and Marketing Software


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