WHITE PAPER - This paper reviews the best practices for integrating engaging interactive media elements into your current email marketing program. It will cover video in email, utilizing polls, flash presentations, RSS feeds and more.
Posted: October 6, 2008 | Published: October 4, 2008


Topics:  Email Marketing | Interactive Media Applications Software | Interactive Multimedia Development | Online Advertising | Program Management | RSS | Surveys | Video-on-Demand | Web Services

WHITE PAPER - This document first establishes what master data and Master Data Management (MDM) mean and then discusses the nontechnical organizational and operational challenges associated with introducing an MDM program.
Posted: September 16, 2008 | Published: September 16, 2008


Topics:  Change Management | Data Governance | Data Integration | Data Quality | Master Data Management | Program Management | Sales | Vendors

WHITE PAPER - Demand for new, blended services by consumers and enterprise customers is driving service providers to deploy next generation, IP-based networks. This paper examines the steps you'll need to follow to ensure success in completing network transformatio
Posted: August 22, 2008 | Published: August 22, 2008


Topics:  Customer Service | Email | IP Networks | MPLS | Network Management | Personalization | Program Management | Telecommunications Industry | WAN

WHITE PAPER - This paper is meant to help executive decision-makers at carrier and enterprise organizations understand the importance of business-, service- and network-level transformation.
Posted: February 5, 2008 | Published: January 1, 2007


Topics:  IP Networks | Network Service Providers | Operational Support Systems | Program Management | SOA